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The Video Platform Grants Users Power to Decrease AI-Generated Media in Personal Streams

TikTok is introducing a fresh option that allows them to cut down on the quantity of AI-made videos appearing in their streams. This move comes as the service announced that it now features more than 1 thousand million AI videos.

Pilot Phase and Launch

The update is in a pilot phase over the next few weeks before a full-scale release. This development coincides with a increase in content created by AI, fueled by emerging video-generation tools.

AI Content on Other Platforms

It has been noted that almost a tenth of the quickest rising content creators on a competing service exclusively feature content made by AI. A significant portion of this output is classified as low-quality AI content, a label for substandard, factory-style content that is often absurd or dreamlike.

Our research shows that a lot of users like content made with AI tools, including AI artwork to educational videos, and we intend to provide users the power to adjust the amount of that, according to their own preferences,” commented a platform representative.

Volume and Proportions

The service disclosed that there are now 1.3bn videos on its service identified as AI-generated. In total, over 100 million media items are added to the service daily, making AI-generated material a minor part of its total content library.

User Control Features

Viewers will be able to decrease or raise the level of artificial media they see by using the “manage topic” setting in the app and choosing “AI-generated content”. Other topics that currently be modified under the filter include current affairs, style, aesthetics, and choreography.

AI Disclosure Rules

TikTok’s rules oblige content makers to tag lifelike artificially created content, and it bans harmful AI impersonations of public figures or crisis events. Any authentic-looking AI-generated clip that is unmarked can be taken down under its user guidelines.

In addition, the app will from now on add an “AI-made” tag to content produced via its built-in AI features, or flagged by an collaborative effort for recognizing AI-generated material. This action is aimed to help prevent users from attempting to bypass the labeling process.

Educational Initiatives

The company is also launching a $2m educational fund for specialists and organizations to develop educational content about ethical AI use. This initiative will benefit charitable organizations focused on teaching coding and technology.

Moderation Strategy

The platform has justified its moderation strategy, during debate over plans to make redundant a large number of review team members in Britain. The company is set to reduce hundreds of positions in its content moderation department in the UK capital, with labor groups and internet security professionals voicing alarm that humans are being replaced by AI moderation.

A company official explained that people-led review would continue to be important, but artificial intelligence can shield workers by removing the most harmful content prior to it has to be seen by staff. The company announced a significant reduction in disturbing and violent content reviewed by safety staff over the previous year due to the use of its machine learning processes.

We believe it is crucial to balance humans and technology to maintain a secure environment,” the executive stated. “We’ll have people as integral to the approach, but we further consider it’s extremely critical to reduce exposure to unsafe media as swiftly, which is where a significant AI assistance is proving valuable work at speed.”
Written by

Francisco Wilson DVM

A tech enthusiast and digital strategist with over a decade of experience in software development and emerging technologies.

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